---
title: "Pramara Promotions Ltd (PRAMARA) — Share Price, Financials & Analysis"
symbol: "PRAMARA"
company: "Pramara Promotions Ltd"
canonical: "https://tapetide.com/stocks/PRAMARA"
isin: "INE0O7A01017"
nse_symbol: "PRAMARA"
sector: "Media"
industry: "Advertising Agencies"
market_cap_cr: 121.31
generated_at: "2026-09-13T19:29:25.631Z"
---

# Pramara Promotions Ltd (PRAMARA)

Canonical page: https://tapetide.com/stocks/PRAMARA

## Company

- **NSE Symbol:** PRAMARA
- **ISIN:** INE0O7A01017
- **Sector:** Media
- **Industry:** Advertising Agencies
- **Macro Sector:** Consumer Discretionary
- **Stock Type:** EQUITY
- **Listed Since:** 2023-09-13
- **Face Value:** ₹10
- **F&O Eligible:** No
- **Website:** pramara.com

## About

Incorporated in 2006, Pramara Promotions Ltd 
 is in the business of promotional merchandise[1]

## Latest Price

- **Price:** ₹84.1
- **Change:** -3.85 (-4.38%)
- **Open:** ₹85
- **Day High:** ₹87
- **Day Low:** ₹82.5
- **Previous Close:** ₹87.95
- **Volume:** 34000
- **As Of:** 2026-09-11T10:01:42+00:00

## Key Fundamentals

Observed at 2026-09-11T04:45:46.871356Z.

- **Market Cap:** ₹121.31 Cr
- **Classification:** SME
- **P/E (reported):** 12.2
- **Book Value:** ₹86.3
- **Price to Book:** 1.02
- **Dividend Yield:** 0%
- **ROE:** 9.14%
- **ROCE:** 15.53%
- **Debt to Equity:** 0.34
- **Revenue (yearly):** ₹112.46 Cr
- **Net Income:** ₹10.11 Cr
- **EBITDA:** ₹16.89 Cr
- **52-Week High:** ₹374.8
- **52-Week Low:** ₹87.7
- **RSI (14):** 20.74

## Tapetide Score

- **Score:** 45 / 100
- **Score date:** 2026-09-04
- **Archetype:** Weak and Under Pressure
- **What it means:** Weak financials are the defining feature, and neither the valuation nor the trend reading is strong enough to offset them. Worth reading the risk flags and recent filings closely before anything else.
- **Pillar profile:** Quality: Weak · Valuation: Expensive · Momentum: Falling
- **Percentile:** 28.3 (of 4473 scored stocks)
- **Confidence:** 100%
- **Data coverage:** 100%

| Pillar | Score | Weight |
| --- | --- | --- |
| financial health | 62.82 | 9% |
| growth | 79.1 | 9% |
| momentum | 1.1 | 12% |
| ownership | 49.5 | 24% |
| quality | 45.94 | 22% |
| valuation | 45.59 | 24% |

The Tapetide Score is decision-support only, not investment advice.

## Key Insights

### Strengths

- Stock is trading at 0.96 times its book value
- Company has delivered good profit growth of 88.7% CAGR over last 5 years

### Weaknesses

- Though the company is reporting repeated profits, it is not paying out dividend
- Promoter holding has decreased over last quarter: -7.17%
- Promoter holding is low: 32.2%
- Company has a low return on equity of 12.0% over last 3 years.
- Promoters have pledged 37.1% of their holding.
- Company has high debtors of 188 days.

## Growth Rates

| Metric | QoQ | 1Y | 3Y | 5Y |
| --- | --- | --- | --- | --- |
| cash flow growth | — | -105.63% | -451.87% | -185.67% |
| ebitda margin growth | 21.28% | -6.86% | -12.64% | 11.09% |
| net income growth | -36.07% | 71.36% | 65% | 89% |
| revenue growth | 14.18% | 28.38% | 31% | 22% |
| roce | 18.48% | -27.4% | -28.43% | 17.64% |
| roe | -36.22% | -23.83% | 11.67% | 239.78% |

## Financial Statements

### Quarterly Results

All figures in ₹ crore unless the row name says otherwise.

| Item | Mar 2025 | Dec 2025 | Mar 2026 |
| --- | --- | --- | --- |
| Sales | 55.66 | 53.18 | 59.27 |
| Expenses | 48.11 | 44.95 | 50.62 |
| Operating Profit | 7.55 | 8.23 | 8.65 |
| OPM % | 13.56 | 15.48 | 14.59 |
| Other Income | 0.9 | 1.16 | 2.71 |
| Interest | 3.09 | 2.8 | 4.5 |
| Depreciation | 0.65 | 0.46 | 0.79 |
| Profit before tax | 4.71 | 6.13 | 6.07 |
| Tax % | 21.66 | 0 | 35.75 |
| Net Profit | 3.69 | 6.13 | 3.91 |
| EPS in Rs | 3.36 | 4.4 | 2.8 |

### Profit & Loss

All figures in ₹ crore unless the row name says otherwise.

| Item | Mar 2019 | Mar 2020 | Mar 2021 | Mar 2022 | Mar 2023 | Mar 2024 | Mar 2025 | Mar 2026 |
| --- | --- | --- | --- | --- | --- | --- | --- | --- |
| Sales | 41 | 67 | 41 | 49 | 50 | 63 | 86 | 112 |
| Expenses | 37 | 61 | 37 | 43 | 44 | 53 | 74 | 96 |
| Operating Profit | 4 | 6 | 4 | 6 | 6 | 10 | 12 | 17 |
| OPM % | 9 | 9 | 9 | 13 | 13 | 16 | 14 | 15 |
| Other Income | 0 | 0 | 0 | 0 | 1 | 1 | 1 | 4 |
| Interest | 3 | 3 | 3 | 4 | 4 | 5 | 6 | 7 |
| Depreciation | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 |
| Profit before tax | 1 | 2 | 0 | 2 | 3 | 5 | 7 | 12 |
| Tax % | 60 | 15 | 27 | 31 | 14 | 20 | 15 | 18 |
| Net Profit | 0 | 2 | 0 | 1 | 2 | 4 | 6 | 10 |
| EPS in Rs | 0.35 | 2.57 | 0.5 | 2.04 | 3.37 | 4.37 | 5.38 | 7.2 |
| Dividend Payout % | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |

### Balance Sheet

All figures in ₹ crore unless the row name says otherwise.

| Item | Mar 2019 | Mar 2020 | Mar 2021 | Mar 2022 | Mar 2023 | Mar 2024 | Mar 2025 | Mar 2026 |
| --- | --- | --- | --- | --- | --- | --- | --- | --- |
| Equity Capital | 1 | 1 | 1 | 1 | 7 | 9 | 11 | 14 |
| Reserves | 10 | 11 | 11 | 13 | 9 | 24 | 54 | 108 |
| Borrowings | 24 | 24 | 30 | 31 | 33 | 34 | 34 | 41 |
| Other Liabilities | 22 | 15 | 7 | 17 | 12 | 5 | 7 | 8 |
| Total Liabilities | 56 | 51 | 49 | 62 | 61 | 72 | 105 | 170 |
| Fixed Assets | 6 | 6 | 5 | 8 | 6 | 7 | 8 | 8 |
| CWIP | 1 | 1 | 1 | 1 | 1 | 0 | 0 | 0 |
| Investments | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 |
| Other Assets | 48 | 43 | 42 | 53 | 53 | 64 | 97 | 161 |
| Total Assets | 56 | 51 | 49 | 62 | 61 | 72 | 105 | 170 |

### Cash Flow

All figures in ₹ crore unless the row name says otherwise.

| Item | Mar 2019 | Mar 2020 | Mar 2021 | Mar 2022 | Mar 2023 | Mar 2024 | Mar 2025 | Mar 2026 |
| --- | --- | --- | --- | --- | --- | --- | --- | --- |
| Cash from Operating Activity | 13 | 1 | -7 | 8 | 6 | -10 | -20 | -36 |
| Cash from Investing Activity | -8 | 3 | 0 | -3 | 0 | 0 | -1 | -11 |
| Cash from Financing Activity | -3 | -3 | 3 | -4 | -5 | 9 | 23 | 46 |
| Net Cash Flow | 1 | 1 | -4 | 1 | 0 | -1 | 3 | 0 |
| Free Cash Flow | 9 | 0 | -7 | 4 | 6 | -9 | -21 | -37 |
| CFO/OP | 329 | 14 | -181 | 126 | 90 | -87 | -152 | -206 |

### Ratios

| Item | Mar 2019 | Mar 2020 | Mar 2021 | Mar 2022 | Mar 2023 | Mar 2024 | Mar 2025 | Mar 2026 |
| --- | --- | --- | --- | --- | --- | --- | --- | --- |
| Debtor Days | 210 | 64 | 103 | 146 | 119 | 112 | 136 | 188 |
| Inventory Days | 159 | 156 | 227 | 222 | 260 | 232 | 222 | 132 |
| Days Payable | 205 | 82 | 45 | 119 | 91 | 26 | 27 | 19 |
| Cash Conversion Cycle | 164 | 139 | 285 | 250 | 289 | 318 | 330 | 301 |
| Working Capital Days | 26 | 40 | 163 | 120 | 127 | 197 | 278 | 400 |
| ROCE % | — | 14 | 8 | 13 | 14 | 17 | 15 | 15 |

## Shareholding Pattern

### Quarterly

| Category | Jun 2023 | Sep 2023 | Dec 2023 | Mar 2024 | Sep 2024 | Mar 2025 | Sep 2025 | Mar 2026 |
| --- | --- | --- | --- | --- | --- | --- | --- | --- |
| Promoters | 95.41% | 69.81% | 69.81% | 69.81% | 57.49% | 50.54% | 39.37% | 32.2% |
| FIIs | 0% | 0% | 0% | 0% | 0% | 0% | 0% | 1.35% |
| DIIs | 0% | 0% | 0% | 0% | 0% | 0% | 0.49% | 0.49% |
| Government | 0% | 0% | 0% | 0% | 0% | 0% | 0% | 0% |
| Public | 0% | 22.66% | 23.79% | 22.24% | 35.8% | 40.29% | 50.79% | 50.44% |
| Others | 4.59% | 7.53% | 6.4% | 7.95% | 6.71% | 9.18% | 9.35% | 15.52% |
| No. of Shareholders | 18 | 850 | 496 | 491 | 555 | 718 | 943 | 1050 |

## Technical Indicators

Derived from daily closing prices and recomputed each trading session; values move with the market.

- **Overall Signal:** Strong Sell
- **Buy / Neutral / Sell:** 6 / 1 / 12

### Moving Averages — summary: **Strong Sell**

| Indicator | Value | Signal |
| --- | --- | --- |
| SMA (10) | 100.53 | Sell |
| EMA (10) | 98.49 | Sell |
| SMA (20) | 108.45 | Sell |
| EMA (20) | 105.31 | Sell |
| SMA (50) | 119.13 | Sell |
| EMA (50) | 124.25 | Sell |
| SMA (100) | 169.68 | Sell |
| EMA (100) | 164.7 | Sell |
| SMA (200) | 260.16 | Sell |
| EMA (200) | 205.1 | Sell |

### Oscillators — summary: **Strong Buy**

| Indicator | Value | Signal |
| --- | --- | --- |
| RSI (14) | 18.89 | Buy |
| MACD (12,26,9) | -8.29 | Sell |
| Stochastic (14,3,3) | 2.08 | Buy |
| ADX (14) | 34.54 | Buy |
| Williams %R (14) | -95.95 | Buy |
| ATR (14) | 6.97 | High Volatility |
| ROC (12) | -25.9 | Sell |
| Stoch RSI (14) | 0 | Buy |
| UO (7,14,28) | 18.47 | Buy |

## Filings & Documents

### Other Documents

| Date | Document |
| --- | --- |
| 9 April 2026 - Submitted Regulation 74(5) certificate for quarter ended March 31, 2026; shares held entirely in demat form. | [Certificate under SEBI (Depositories and Participants) Regulations, 2018 9 April 2026 - Submitted Regulation 74(5) certificate for quarter ended March 31, 2026; shares held entirely in demat form.](https://nsearchives.nseindia.com/corporate/PRAMARA_09042026195015_Pramara_745.pdf) |
| 8 Sep - Pramara published 20th AGM notice and e-voting details for September 30, 2026. | [Copy of Newspaper Publication 8 Sep - Pramara published 20th AGM notice and e-voting details for September 30, 2026.](https://nsearchives.nseindia.com/corporate/PRAMARA_08092026185327_PRAMARA_newspaper.pdf) |
| 7 Sep - Pramara Promotions issued FY2025-26 annual report and AGM notice; AGM on September 30, 2026. | [Shareholders meeting 7 Sep - Pramara Promotions issued FY2025-26 annual report and AGM notice; AGM on September 30, 2026.](https://nsearchives.nseindia.com/corporate/PRAMARA_07092026174211_Pramara_AR_07092026.pdf) |
| 5 Jun - Pramara Promotions Limited has Submitted to the Exchange a copy of Disclosure under Regulation 31(4) of the SEBI (Substantial Acquisition of Shares and Takeovers) Regulations, … | [Disclosure under SEBI Takeover Regulations 5 Jun - Pramara Promotions Limited has Submitted to the Exchange a copy of Disclosure under Regulation 31(4) of the SEBI (Substantial Acquisition of Shares and Takeovers) Regulations, …](https://nsearchives.nseindia.com/corporate/team_bbodade_20052026183717_PRAMARA.pdf) |
| 5 February 2026 - PPL to exhibit at New York Toy Fair Feb 14–17; expects 20–40% USA export growth. | [Press Release 5 February 2026 - PPL to exhibit at New York Toy Fair Feb 14–17; expects 20–40% USA export growth.](https://nsearchives.nseindia.com/corporate/PRAMARA_05022026123354_Press_Release_-_Final-_PPL.pdf) |
| 30 March 2026 - Purchase of 417 mold sets from Grani (Italy); dispatch Apr 2026, India arrival May 2026; supports Toy Works H2 FY2026–27. | [General Updates 30 March 2026 - Purchase of 417 mold sets from Grani (Italy); dispatch Apr 2026, India arrival May 2026; supports Toy Works H2 FY2026–27.](https://nsearchives.nseindia.com/corporate/PRAMARA_30032026144110_SEBI_Disclosure_Pramara.pdf) |
| 30 April 2026 - Newspaper notice published for EGM on May 21, 2026 at 12:30 p.m. via VC/OAVM. | [Copy of Newspaper Publication 30 April 2026 - Newspaper notice published for EGM on May 21, 2026 at 12:30 p.m. via VC/OAVM.](https://nsearchives.nseindia.com/corporate/PRAMARA_30042026193130_NewspaperPublication_Pramara.pdf) |
| 29 May - Pramara posted FY26 revenue ₹116.3 crore, EBITDA up 52%, PAT up 70%, plus toy licensing expansion. | [Press Release 29 May - Pramara posted FY26 revenue ₹116.3 crore, EBITDA up 52%, PAT up 70%, plus toy licensing expansion.](https://nsearchives.nseindia.com/corporate/PRAMARA_29052026203324_Press_Release_29052026.pdf) |
| 29 May - Board withdrew proposed preferential issue of 13,68,000 equity shares and 34,92,000 warrants on May 29, 2026. | [General Updates 29 May - Board withdrew proposed preferential issue of 13,68,000 equity shares and 34,92,000 warrants on May 29, 2026.](https://nsearchives.nseindia.com/corporate/PRAMARA_29052026203140_Withdrawal.pdf) |
| 29 Aug - Pramara Promotions Limited has informed about Resignation of Director/KMP/SMP | [Resignation of Director/KMP/SMP 29 Aug - Pramara Promotions Limited has informed about Resignation of Director/KMP/SMP](https://nsearchives.nseindia.com/corporate/PRAMARA_ROID_97402_KMP_Doc.zip) |

### Annual Reports

| Date | Document |
| --- | --- |
| from nse | [Annual Report 2026 from nse](https://archives.nseindia.com/annual_reports/SME_AR_31717_PRAMARA_2025_2026_A_6531134_07092026174558.pdf) |
| from nse | [Annual Report 2025 from nse](https://archives.nseindia.com/annual_reports/SME_AR_28941_PRAMARA_2024_2025_A_4496644_08092025184857.pdf) |
| from nse | [Annual Report 2024 from nse](https://archives.nseindia.com/annual_reports/SME_AR_25698_PRAMARA_2023_2024_04092024175533.pdf) |

### Earnings Call Documents

| Date | Document |
| --- | --- |
| Jun 2024 | [Concall - Jun 2024](https://nsearchives.nseindia.com/corporate/PRAMARA_10062024142658_Presentation_merged.pdf) |

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Provenance differs by section. Financial statements, shareholding and filings are as reported in company disclosures to NSE/BSE/SEBI. Price, volume and 52-week levels are exchange market data. Technical indicators are computed by Tapetide from daily closing prices. The Tapetide Score is Tapetide's own analysis. Analyst ratings are third-party estimates, not company statements. All figures are for research and information only and are not investment advice. Generated 2026-09-13T19:29:25.631Z.
